You can't use analytics effectively without confidence in your numbers!

The Web Quality and Data Assurance Audit

Semphonic will thoroughly review the state of your current analytics implementation to diagnose, remedy, and optimize data collection issues that are impacting accuracy and your ability to produce the recommended metrics and reports. Our focus will be to ensure the integrity of your existing implementation while creating an environment where all of the necessary data for advanced analytics and reporting is being captured.

The process we follow is based on our experience implementing and measuring some of the largest and most advanced web analytics systems in the world. Omniture, WebTrends, Unica, Coremetrics, even Google Analytics – we'll make sure your implementation is optimal across a broad range of indicators. It's an experience we've distilled down into a highly efficient, process (captured in products like our Omniture Toolkit) that insures accuracy and thoroughness.

Semphonic's team of skilled technicians will assist you with or even deploy any necessary tag modifications or log processing profiles. And as part of our tagging recommendations, we often provide sample Javascript snippets that can be embedded directly by your IT staff to minimize the impact of changes on their time and resources.